"Fashion is not something that exists in dresses only. Fashion is in the sky, in the street, fashion has to do with ideas, the way we live, what is happening."
Coco Chanel
Gabrielle Bonheur Chanel (1883-1971) is another significant designer of the 20th century. Gabrielle's early life was far from easy but that did not drown her will and ambition for creativity. She was a fighter with patience and a belief with herself and her capabilities. Once successful it wasn't long before the World War II started and Chanel had to shut down her business. During the war she greatly profited from her famous perfume 'Chanel No5' and was able to comfortably live for the following six years. Coco lived a dynamic life, her rough upbringing also gave her an appetite for a wealthy lifestyle. As the decades passed her designs and style flourished. She was respected and embraced in all societies. Chanel was also known to always go in the opposite direction to what was currently in trend. When heavy embroidery, prints and bright colours were key features she introduced the 'Little Black dress'. Originally created in the 1920's Chanel again in the fifties brought it back to life by applying a variety of designs varying in shape, length and use of fabric. She promoted simplicity and always had an elegance about her that is pronounced in her work.
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